Oldtimer: Sven Wedemeyer’s lustworthy Moto Guzzi V7
Sven Wedemeyer is one of Bike EXIF’s best-kept secrets. The Berlin-based photographer is deadly behind a lens, and he’s got impeccable taste…
Read more »Moto Guzzi has been building motorcycles since 1921, making it the longest established European motorcycle manufacturer in continuous production. The factory in Mandello del Lario, Italy, was the birthplace of several industry firsts—including the first wind tunnel for motorcycles, and an eight-cylinder engine.
Since 2004, Moto Guzzi has been owned by Piaggio, Europe’s biggest motorcycle manufacturer. Although production is not huge compared to the Japanese and American makers, the company is now on a stable footing and has a passionate fan base—attracted by the air-cooled 90° V-twin engines. The transverse cylinder heads projecting on either side of the bike are an easily identifiable feature.
Moto Guzzi is extremely popular with custom motorcycle builders, who tend to focus on the iconic Le Mans series of bikes built from 1976 onwards, and the V7. More recently, the ‘new’ V7 and V9 models have been a sales success, and have featured prominently in Moto Guzzi’s own ‘factory custom’ sponsored builds.
Sven Wedemeyer is one of Bike EXIF’s best-kept secrets. The Berlin-based photographer is deadly behind a lens, and he’s got impeccable taste…
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