Jean Genie: A Moto Guzzi Le Mans for Vanguard Clothing
Clothing labels have been leaning on motorcycle iconography to market their goods for decades. Just look at Belstaff—the entire brand is virtually…
Read more »Moto Guzzi has been building motorcycles since 1921, making it the longest established European motorcycle manufacturer in continuous production. The factory in Mandello del Lario, Italy, was the birthplace of several industry firsts—including the first wind tunnel for motorcycles, and an eight-cylinder engine.
Since 2004, Moto Guzzi has been owned by Piaggio, Europe’s biggest motorcycle manufacturer. Although production is not huge compared to the Japanese and American makers, the company is now on a stable footing and has a passionate fan base—attracted by the air-cooled 90° V-twin engines. The transverse cylinder heads projecting on either side of the bike are an easily identifiable feature.
Moto Guzzi is extremely popular with custom motorcycle builders, who tend to focus on the iconic Le Mans series of bikes built from 1976 onwards, and the V7. More recently, the ‘new’ V7 and V9 models have been a sales success, and have featured prominently in Moto Guzzi’s own ‘factory custom’ sponsored builds.
Clothing labels have been leaning on motorcycle iconography to market their goods for decades. Just look at Belstaff—the entire brand is virtually…
Read more »Moto Guzzi’s Bellagio gets a glamorous new set of clothes. Vladimir Putin gets a new motorcycle, with a little help from Kalashnikov.…
Read more »Would you customize a limited edition motorcycle? Moto Guzzi only built 600 units of the V11 Sport Scura, but that didn’t stop…
Read more »Death Machines Of London return with an aero-inspired Moto Guzzi. A BMW R 1200 ST gets the radical supermoto treatment. And a…
Read more »If there was ever a blueprint for the ultimate Moto Guzzi cafe racer, this is it. Kaffeemaschine’s latest build has the perfect…
Read more »It’s been a busy year for Hugo Eccles of Untitled Motorcycles. His Ducati Hyper Scrambler appeared on Jay Leno’s Garage, and his…
Read more »Not every builder we feature works on motorcycles for a living—for many, it’s a hobby or a sideline business. But we’ve never…
Read more »Moto Guzzi’s magnificent Le Mans is a firm favorite with European custom builders, but we don’t see many V1000s. So this G5…
Read more »A dark and moody Moto Guzzi Griso from Officine Rossopuro, a nimble Sportster tracker from Breizh Coast Kustoms, and a vandalized Ducati…
Read more »Can a motorcycle ever be classified as a piece of art? The debate is endless, and there’s no right or wrong answer.…
Read more »A Moto Guzzi with more titanium than a spaceship, a limited edition (and street legal) Ducati tracker, and a Cagiva Elefant 350 bored…
Read more »We’ve been covering the modern custom scene for eight years now, extending feelers into nearly every country in the world, from Andorra…
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