ICON Motorcycles Archives

Major Tom: ICON’s Nitrous-Fueled Suzuki GSX-R 750

We’ve never considered the Suzuki GSX-R 750 as custom material. A classic and soon-to-be collectible 80s sportbike, for sure—but not the sort…

Customizing motorcycles is a very serious business. It absorbs time, money, and garage space. It also requires high levels of mechanical skill,…

The 1980s get a bad rap. Music, fashion and hairstyles are all cheap targets—and 1980s motorcycles haven’t fared much better. But if…

A sense of humor is not something you normally associate with hardcore desert racing. But this Triumph Tiger 800 XC is sporting…

ICON Motosports is back with a killer new custom. It’s the company’s third hookup with Triumph, who delivered a 2013-model Speedmaster for…

Icon’s design director Kurt Walter is one of the most inspired bike builders operating in the USA today. Working with a tight-knit…

How many motorcycle videos get more than ten million views? Not many, if any. But the first two Motorcycle vs. Car Drift…

Custom motorcycles have always been part of Icon’s company culture—and they do all the work in-house. But this is the first Icon…

Every industry has an outlier, and in the world of motorcycle apparel it’s Icon. The company is unconventional and unpredictable, and I’m…

Most moto clothing brands take themselves very seriously. But there’s a thick seam of irreverence running through the DNA of Icon. They…

The guys at Icon Motosports have a predilection for 80s Hondas. “The first VFR is arguably the pinnacle of that era,” they…

Icon Motosports has always been a brand apart—mixing street style with high performance, and customizing bikes to match. The Roach is the…