Deus Customs

Deus Ex Machina is a global lifestyle brand founded in 2006 in Australia, combining a love for motorcycles, surfing, skateboarding and outdoor culture into a unique ethos. The brand is characterized by a free-spirited, inclusive attitude that celebrates creativity and individuality, blending vintage aesthetics with modern craftsmanship.

The name “Deus Ex Machina” (Latin for “God from the Machine”) is a nod to its roots in motorcycle culture and its broader philosophy of embracing craftsmanship and passion across various creative pursuits. Today, Deus operates stores, cafés, and cultural hubs worldwide, cultivating a community of enthusiasts who appreciate its distinctive mix of style and substance.

Deus states that doing something is more fun than just owning something, emphasizing the difference between those who buy a piece of machinery and those who immerse themselves in it. This theme is common across all Deus customs, as you’ll find all their projects are built for the ride.